Different Types of Business Cards for Different Types of Businesses

Some people may not realize it but there are different kinds of business cards that are used for different kinds of purposes. Each type of business card can be can be suited for a particular kind of person or profession. Also, each can have a certain standard look or design that maximizes its potential. Knowing each type of business card can help you in your business card printing strategy. This determines the design of your custom business cards and ensures their full effect when you give them.

Below are several common types of business cards that business card printing companies produce for people. Try and determine which type matches you and your goals.

The trade business card

People from a particular trade or industry have their own on kind of business card. For example if you are a plastic manufacturer, your trade business card will usually be given to your suppliers, competitors, resellers and investors. These kinds of business cards embody the particular trade of their owner. Their design should be related or have symbolisms to the trade. If you are into plastics you may have a plastic business card. If you are a baker why not print full color business cards shaped like bread? Basically, trade business cards should give the image of a particular trade so that you can easily be remembered as a part of that industry.

Corporate business cards

Business cards in the corporate world are of cure a whole other type altogether. They differ from trade business cards since the focus of a corporate business card is the company and not the whole trade itself. Because of this, the logo of the company has a prominent place in the design of these business cards. Usually they have a serious and simple design perfect for the more formal minded corporate culture. Companies may even issue a uniform design for their employees to use especially if they will be representatives. Corporate business cards are usually given to important business contacts and potential employees.

Personal business cards

A lot of people have personal custom business cards. This is the most common type. Their design does not focus on a particular trade or company. The focus here is the profession and personality of the business card owner itself. Because of this personal business cards usually have the most beautiful, interesting and varying designs. When you do print your custom business cards you can give them to almost anyone including your family and friends.

Marketing business cards

A marketing business card is a type unto itself because it can change certain conventions of a typical business card. Besides selling “the person” that owns the business card, a marketing business card can advertise a certain product, service or event. For example, your marketing business card for your product will have your name, as well as the phrase “supplier of the best computer in the state, the PC4000.” Different marketing cards should have different gimmicks and designs like this.

Those are the most common business card types. Have you seen the right type of business card for you? Choose the right type for yourself and you will be making contacts, new relationships and business opportunities in no time.

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Article Source

Janice Jenkins is a writer for a marketing company in Chicago, IL. Mostly into marketing research, Janice started writing articles early 2007 to impart her knowledge to individuals new to the marketing industry.